Presenting design concepts to the National Archives of Australia.
Just like how how the digital world keeps evolving, that’s pretty much been the story of my career. I started out as a graphic designer in advertising, doing everything from traditional print stuff to early website designs. Over time, I found myself gravitating more toward the digital space, diving deep into UI and UX design at various digital agencies. These days, I'm focused on product design – where I've grown into a senior hybrid designer that can lead design teams, or get on the tools and tackle the core problems I’m trying to solve.
What really gets me excited? Breaking down complex problems into clear actionable solutions. I'm the kind of person who loves taking charge of a product area, getting everyone on the same page, managing a design team and building momentum to make things happen. It's not just about creating designs anymore – it's about bringing people together and making sure we're all moving in the right direction and hitting those objectives.
Working with product and commercial teams to define and plan the product roadmap and strategy.
Day-to-day management of product design teams including mentoring, coaching and developing a growth mindset for junior team members.
Champion design within the business and ensure design teams are aligned to the group vision and business outcomes. Ownership of design systems and end-to-end product design processes.
Working closely with engineering teams to deliver high quality design materials for successful handovers and support hassle-free regular product releases.